The Job Search Toolkit for Career Coaches
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How To Accelerate Client Results With AI-Powered Career Tools
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Stop losing clients to AI-savvy coaches. Start becoming the go-to expert who helps job seekers land interviews faster.
If you're a career coach who's been avoiding AI, feeling overwhelmed by the technology, or still doing everything manually while watching your peers race ahead, this toolkit is for you.
This course will give you the confidence to integrate AI into your coaching practice and position yourself as the modern coach who gets results.
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IS THIS TOOLKIT FOR YOU?
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This program is specifically designed for three types of career professionals:
The Skeptical Coach
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You've built your practice on human connection and proven frameworks. You're worried AI will replace the personal touch that makes you effective. But you're also noticing that clients are asking about AI tools... and you don't have good answers yet.
The Overwhelmed Explorer
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You've tried ChatGPT a few times. Maybe you've experimented with résumé builders. But you're not sure if you're using them correctly, ethically, or effectively. You want a clear roadmap without the trial-and-error.
The Forward-Thinking Professional
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You know AI is transforming job search. You want to stay ahead of the curve and offer clients cutting-edge strategies. You're ready to blend career development theory with practical, AI-enabled tools that actually work.
If you saw yourself in any of these descriptions,
keep reading
WHO'S BEHIND THIS?
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Dr. Heather Maietta
Over the past 20+ years, I've worked with hundreds of career coaches and thousands of job seekers. I've seen what works (and what spectacularly doesn't) when it comes to helping people land their dream roles.
Today, I don't just coach job seekers. I coach and credential other career coaches. I train the trainers. And I serve on the board of the National Career Development Association (NCDA), which means I'm deeply invested in maintaining the integrity and effectiveness of our profession.
When AI started disrupting the job search landscape, I didn't run from it. I dove in. I built custom AI models. I tested every tool. I made all the mistakes so you don't have to.
This toolkit is the result of that journey—everything I've learned about using AI ethically and effectively in career coaching, distilled into a practical, step-by-step system.
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Here's what qualifies me to teach you AI-powered career coaching:
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- 20+ years of hands-on career coaching experience
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Board member of the National Career Development Association (NCDA)
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Trained hundreds of career coaches through credentialing programs
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Created custom AI models specifically designed for job search coaching
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FCD credentialed professional with deep roots in career development theory
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Active practitioner working with real clients using these exact strategies
I'm not a tech guru who stumbled into coaching. I'm a career development professional who learned to harness technology without losing what makes coaching powerful: human connection, insight, and trust.
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THE PROBLEMS CAREER COACHES FACE RIGHT NOW
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Let me guess. You're experiencing at least a few of these challenges:
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❌ Clients are asking about AI tools and you don't have confident answers
❌ You're spending hours manually crafting résumés when you could be coaching
❌ You're worried AI will make your services seem outdated or unnecessary
❌ You want to help more clients but you're maxed out on time
❌ You feel like you're constantly playing catch-up with technology
❌ You're losing potential clients to "AI résumé services" that lack the human insight you provide
If you nodded along to most of these... you're not alone. And more importantly, there's a solution.
THE 3 BIGGEST MISTAKES CAREER COACHES MAKE WITH AI
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 Most career coaches are getting AI completely wrong and it's costing them clients, credibility, and income.
Here are the three biggest mistakes I see and how this toolkit helps you avoid them:
Mistake #1:
Ignoring AI Completely
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Some coaches are burying their heads in the sand, hoping AI will go away or that their "human touch" alone will be enough.
Here's the reality: Your clients are already using AI. They're just using it badly. They're getting generic outputs, ATS-rejected résumés, and cookie-cutter cover letters that hiring managers can spot from a mile away.
When you ignore AI, you're not protecting your value. You're becoming irrelevant.
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Mistake #2:
Not Taking Time To Learn It Properly
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Other coaches dabble with ChatGPT, get mediocre results, and conclude "AI just doesn't work for career coaching."
Wrong. AI works incredibly well—when you know how to use it correctly.
The problem isn't the technology. It's that most coaches are using generic prompts, skipping crucial steps, and not understanding how to review and refine AI outputs for accuracy, tone, and client-specific needs. Â
Mistake #3:
Still Relying Too Much On Manual Work
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Even coaches who embrace AI often use it incorrectly—either doing everything manually (wasting hours) or handing too much control to AI (losing the personal insight that makes coaching valuable).
The sweet spot? Knowing exactly which tasks to automate and which require your human expertise.
How this toolkit helps:
You'll learn exactly how to position AI as a tool that amplifies (not replaces) your coaching expertise. You'll become the guide who helps clients use AI effectively while maintaining authenticity and human connection.
How this toolkit helps:
You get a complete library of tested, ready-to-use AI prompts specifically designed for career coaching. Plus, you'll learn the quality control frameworks that separate amateur AI users from professionals who get exceptional results.
How this toolkit helps:
You'll discover the precise workflow for blending AI efficiency with coaching wisdom. You'll learn which parts of résumé writing, LinkedIn optimization, and cover letter creation can be accelerated with AI—and which require your professional judgment.
WHAT'S COVERED
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 Everything you need to integrate AI into your career coaching practice.
Overview Module: The Foundation
Before diving into tactics, you need context. This module covers why AI is transforming job search, how coaches can stay ahead, and the critical mindset shifts that separate effective AI users from coaches who struggle. You'll understand the ethical framework for AI in career coaching, learn to avoid common misuses, and discover how to position yourself as a guide (not a replacement) in the age of automation.
Module 1:
Ethical and Effective AI for Career Coaches
Foundation for responsible AI integration. Learn how to use AI without compromising trust, boundaries, or professional standards. This module gives you clear guidelines for understanding what AI can and can't do for job seekers, setting coaching boundaries that maintain client trust, and teaching clients ethical AI use without creating dependency. You'll walk away with confidence about when to use AI, when to rely on human judgment, and how to maintain your professional integrity.
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Module 2:
Building the Client's Brand Message
AI-assisted self-discovery and positioning. The best résumés start with clarity, and this module teaches you how to use AI to help clients articulate their unique value proposition. You'll learn systematic approaches for clarifying the client's "Professional Promise," identifying transferable skills and hidden strengths using AI prompts, and turning insights into compelling career narratives that make hiring managers lean in. The result: a repeatable process that helps clients discover and communicate their value faster than traditional methods.
Module 3:
Job Search Collateral That Converts
High-impact résumés, cover letters, and LinkedIn profiles. This is where theory becomes practice. You'll master the exact systems for creating job search materials that actually get results, including a deep dive into Teal AI for tracking and tailoring applications, résumé writing essentials that hiring managers look for, AI prompts for keyword optimization that beats ATS systems, cover letter structures that get read, and LinkedIn profile strategies that attract opportunities. You'll get editable templates and walk away with a complete toolkit that cuts your document creation time in half.
Module 4:
Implementation, Quality Control, and Coaching Integration
From learning to doing. The difference between knowing about AI and actually using it effectively comes down to implementation. This module ensures you don't just understand the concepts—you integrate them seamlessly into your practice. Learn how to review AI outputs for tone and accuracy, create custom prompt libraries tailored to your coaching style, and integrate AI tools into your complete coaching workflow from client intake to job offer. No major overhaul required.
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MORE THAN JUST THEORY
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 Beyond the core curriculum, you're also getting these ready-to-use resources:
- Video lessons walking you through each concept step-by-step
- Written guides you can reference anytime
- Custom AI prompts tested with real clients
- Editable templates for résumés, cover letters, and LinkedIn profiles
- Quality control checklists to ensure professional outputs
- Tool recommendations (what's worth using and what's not)
- Coaching integration frameworks for seamless implementation
Everything is designed for immediate implementation. No fluff. No theory without practice.
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WHO THIS TOOLKIT IS FOR?
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You're a good fit for this toolkit if:
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âś… You're ready to invest time learning a system that will save you time in the long run
âś… You understand that AI is a tool to enhance (not replace) your coaching expertise
âś… You're willing to experiment with new approaches and adapt your workflow
âś… You care deeply about ethical use of technology in your practice
âś… You're committed to staying relevant in a rapidly evolving industry
âś… You want to deliver faster, better results for your clients
You're not a good fit for this toolkit if:
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❌ You're not willing to learn new skills or change your current methods
❌ You think a course purchase alone will transform your practice without implementation
❌ You're looking for a technical deep-dive into building custom AI models
❌ You want overnight success without putting in the work
❌ You're resistant to technology and prefer to stay exactly where you are
YOUR INVESTMENT:
JUST $99
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Let's be honest: You could spend months trying to figure this out on your own.
You could test every AI tool. Make all the mistakes. Waste hours on ineffective prompts. Risk damaging client trust by experimenting without guidance.
Or you could spend $99 and get a proven system that works.
Other AI training programs for professionals charge $500, $1,000, or more. And they're not even tailored to career coaching.
This toolkit gives you everything you need—specific to your profession, tested with real clients, and ready to implement immediately—for less than the cost of two coaching sessions.
Price: $99
Enroll now - $99Â FAQ
"I'm not tech-savvy. Will this be too complicated for me?"
"I don't have time to learn a new system right now."
"Won't AI replace career coaches entirely?"
"Is this ethical? I'm worried about losing the human touch."
"What if my clients can just use ChatGPT themselves?"
"I've already tried using AI and didn't get good results."
"How long does it take to complete the course?"
"Do I need to buy expensive AI tools to use what you teach?"
"What if I work with a specialized niche? Will this still apply?"
Still have questions?
Email me at [email protected] and I'll get back to you personally.
Enroll Now - $99
P.S. — The career coaching landscape is changing fast. The coaches who adapt early will be the ones commanding premium rates and attracting ideal clients two years from now. This $99 investment today could be the difference between thriving and surviving in an AI-powered world. Don't wait.